Website Builder Program

Stop Renting Your Web Presence. Build a Home You Own.

A professional, high-converting Squarespace site launched in 8 weeks—built by you, guided by an expert.

Most founders feel like hostages to their own websites. They’re afraid to click "edit," overwhelmed by SEO, and frustrated by developers who disappear after the invoice is paid.

The Website Builder program is designed for the entrepreneur or nonprofit who wants a world-class site and the skills to keep it that way. We use a structured design process to ensure your site isn't just a digital brochure, but a functional piece of business software.

The Website Builder Program uses a collaborative design cycle to help you with

  • an 8-week build map,

  • marketing techniques to make your site stand out, and

  • testing and a launch campaign.

The 8-Week Website Map

Design Thinking + AI-Assisted Creativity

Phase 1: Architecture & Interface Design

We start with defining your Site Structure and Sitemap before we consider your brand style and guidelines.

  • Form Versus Function: Designing for user experience first.

  • Site Design & Layout: Choosing text, fonts, and graphics that align with your brand.

Phase 2: Building the Framework

Using the authoring systems of Squarespace, we bring your site to life.

  • Interface Design: Creating a page layout that guides the user’s eye.

  • Graphics & Imagery: Preparing and optimizing your own pictures for the web.

  • Personas for Targeted Content: Identifying the specific triggers that move your audience from awareness to conversion.

Phase 4: Testing & The Big Launch

We don't just "hit publish." We work through a structured testing process to check the user interface and experience.

  • Post-Testing & Maintenance: How to keep your site healthy long-term.

  • The Launch Campaign: Marketing strategies to announce your new home to the crowd.

Phase 3: Activating Strategy and Content with SEO

A site is useless if it’s invisible. We bake SEO Management into the DNA of your pages.

  • SEO & Backlinks: Targeted marketing techniques to make your site stand out.

  • Metadata & Accessibility: Ensuring your site is functional and accessible for everyone.

Templates For You

These tools bridge the gap between having an idea and creating your website. These three templates are the Squarespace Website Trio for those who aren't ready for the Website Builder Program but want to start the work on their own. If you sign up for the program, these templates are included free.

Strategic Communication Plan
$29.95

A great project only succeeds if people know about it. 

This template allows you to provide strategic oversight for your team, stakeholders, and partners, giving them a clear project timeline. It moves beyond a calendar to provide an information campaign brief that identifies gaps, strengthens messaging, and documents critical processes for the public—whether internal or external.

  • Best For: Non-profit leads and project managers who need to coordinate with teams, boards, or volunteers.

  • Key Features: Information Campaign Briefs, Strategic Oversight Tracker, and Stakeholder Milestone Checkpoints.

  • The Result: Total alignment across your organization, ensuring everyone knows what is happening, when it’s happening, and why it matters.

Universal Design & Accessibility Audit
$29.95

Ensuring Digital Equity from Day One.

In 2026, accessibility is a fundamental right and a key SEO driver. This audit provides a professional framework to ensure your digital content is open to everyone—regardless of their situational, temporary, or permanent needs. Move beyond design and build a site that is usable, reliable, and ethically sound.

  • Best For: Entrepreneurs and businesses in the Brand Bootcamp and Website Builder program.

  • Key Features: Four-pillar check (Usability, Visualization, Functionality, Accessibility) and a Material Design Contrast Guide.

  • The Result: A high-performing website that meets WCAG standards and avoids the "locked door" effect for disabled users.

  • Accessibility Audit: Ensuring your visuals and messaging are inclusive from Day 1.

High-Conversion Sales Page Template
$29.95

Follow a high-conversion guide for your webpages. 

This template is the exact blueprint we use at The Design Coop to turn curious browsers into committed community members. It’s designed to balance high-conversion psychology (scarcity, stacking, and social proof) with your brand’s unique brand voice.

  • Best For: Founders launching a new product, course, or service who want a professional, "skimmable" sales page.

  • Key Features: Objection-Handling FAQ framework, Value-Stacking formula, and clear labelled sections.

  • The Result: A persuasive, ethical sales page that captures leads and converts them into customers while you sleep.

Sign up for the Squarespace Website Builder!

Testimonials

Frequently Asked Questions

  • If you value autonomy, efficiency and simplicity, Squarespace is the gold standard for out-of-the-box websites. Unlike WordPress, which requires constant plugin maintenance, Squarespace allows you to own your Digital Home without needing a developer on retainer. Our program also ensures your site is SEO-optimized and passes all accessibility audits.

  • An Enablement Partner is a strategic consultant who focuses on building a client’s internal marketing capacity rather than creating long-term dependency. At the design coop, this means we don't just do the work for you; we provide the toolkits, amplify and test your founder-led strategy, and incorporate scalable systems so that your team owns the keys to your brand's future.

  • The most efficient way to scale is through our VIP Fast-Track. This high-intensity marketing sprint combines concentrated 1:1 strategy with content templates and pipelines. It allows established leaders to build a second brand foundation or campaign idea in as little as two weeks without doubling their existing daily workload.

  • Absolutely. We specialize in helping solo founders and small teams look, feel, and function like they have a marketing or communications department. By leveraging AI literacy and streamlined content systems, we help you overcome the DIY overwhelm and move into high-level strategic growth.

  • Our roots are in social impact and we want to empower those groups making an impact on the ground. We tailor our strategies to align with grant requirements, donor engagement, and mission-driven storytelling. We have even won grants, ourselves, so we know what we are talking about! To support those changing the world, we offer a 50% Impact Discount on all programs and sessions for registered non-profits. Send us your nonprofit number, and we will gladly provide you with a discount code. 

  • Through our Website Builder program, and with you bringing the content, we can launch a conversion-optimized site in 8 weeks. This includes site architecture, interface design, and a full testing phase for usability and functionality. For those in a hurry, our VIP Fast-Track can condensed this process into a 14-day intensive. You’ll need to have a solid foundation of your brand and written content to fully take advantage of your investment!

  • An accessibility audit ensures your site is usable by everyone, including those with visual, auditory, or motor impairments. In 2026, this is both a legal standard for WCAG compliance and a major SEO ranking factor. You’ll put your site through a four-pillar audit focussing on Usability, Visualization, Functionality, and Accessibility.

Grow Together with "Give One" Initiatives

Every fully priced program you invest in includes our exclusive "Give One" offer. This allows you to gift a valuable training session to another deserving organization or community in need. This reflects our deep commitment to fostering a culture of giving and actively supporting the growth and development of diverse communities.

Our Clients

We are proud to have helped our amazing clients create amazing work.

Collection of logos from various organizations and educational institutions, including HSBC, Brother, CRHA, Concordia University, Université de Montreal, UQAM, McGill University, George Brown College, and others.